After 20 years in the chemical business – the latest 9 as CEO of a multinational company – during the day and in the hard rock and web scene during the night and free time, Claudio has recently decided to follow his heart and dream full time: GrowishPay is one.

Founder of the leading hard rock music monthly magazine in Italy for over 15 years (Metal Hammer) and of the first heavy metal portal (, he is co-founder and partner of EMP Mailorder Italia (, contributing to €7m turnover, 150.000 active customers and 200.000 Facebook fans in only 4 years.

Born in 1967, he has a degree in Industrial Chemical and a MBA in Marketing & Finance. He is a journalist, a NLP Coach and Negotiating Skills senior trainer.

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